Apple Search Advertising
With 500 million visits per week to Apple’s App Store, the opportunity to get your App in front of new audiences is huge.
To get your App seen you need it to be at the very top of the search results.
This is where Apple Search Ads come in. 70% of those millions of weekly visits perform a search to find the perfect App and with only one Ad shown each time, you need a team that knows how to grab more of those top positions than the competition.
The average conversion rate of an Apple Search Ad is 50%. That’s massive! So it pays to have as many eyes on your App Ads as possible to secure those installs.
We are a Certified Apple Search Ads Agency which means we meet the criteria and qualifications required to be experts and display the badge.
Apple Search Ads Management
For you, this means we manage your campaigns efficiently giving you peace of mind that you’re in safe hands.
We’ll help you choose keywords and audiences, and set the bids and budgets — paying only when a user taps your ad.
We’ll provide detailed reports to track key metrics, and our APIs help you measure value and manage at scale.
We even provide outstanding creative, to ensure your App resonates with different audiences.
KEY FACTS FOR ADVERTISING ON APPLE SEARCH
- Over $100 billion was spent on mobile ads last year.
- There are 2.7 million apps currently available on the iOS App Store.
- 70% of App Store visitors use search to find Apps.
- The search ranking position of an app directly correlates with the number of downloads.
- 80% of mobile users read at least one review before downloading an app.
Not sure you are ready to take the plunge yet? Check out our Apple App Ads explained article!
WE’RE HERE TO HELP
Our team of experienced marketing specialists works closely with you to make sure everything is structured correctly from the start. If you already have campaigns running, we’ll assess what’s working, uncover opportunities for improvement, and bring your activity in line with proven best practice to improve performance.
The first 30 days are a vital discovery phase. This is where we learn how your audience responds, what’s gaining traction, and where refinements will have the greatest impact. Throughout this process, we provide clear direction and ongoing guidance, ensuring decisions are informed, measured, and built to support long-term, sustainable growth.

Very impressed with the service we have received from Spiders and Milk. Matt has looked into and thereafter advised us on parts of our advertising that will work best for our sector, updated our website content to reflect this, and given us advice going forward to attract clients. An all-round excellent service and if you use this company we’re sure, like us, you will be using them again! Thank you Spiders and Milk 🙂
Thank god for Matt and his team – first-class 100% highly recommend
I have only just started to work with Matt & Heidi, from Spiders & Milk but the results so far are very impressive. Like a lot of businesses, mention the words optimization and google ad words and the fear is that you’re dealing with the unknown. Not the case with them as that’s what they specialize in.
I have no hesitation in recommending them.
